Визначення виду стратегії забезпечення розвитку внутрішнього ринку товарів
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Дата
2019
Автори
ORCID
DOI
Науковий ступінь
Рівень дисертації
Шифр та назва спеціальності
Рада захисту
Установа захисту
Науковий керівник
Члени комітету
Видавець
Видавничий дім "Гельветика"
Анотація
В статті здійснено розрахунок прогнозних значень загального зваженого коефіцієнта зміни зовнішніх факторів. Визначено прогнозну величину узагальнюючих коефіцієнтів розвитку, обумовлену і не обумовлену впливом зовнішніх факторів за умови збереження існуючих тенденцій. Використовуючи результати розрахунків щодо залежності між узагальнюючими коефіцієнтами розвитку та приростом узагальнюючих індикаторів стану було визначено прогнозовану зміну стану внутрішнього ринку за песимістичним та оптимістичним сценаріями за умови реалізації стратегії. Запропоновано підхід до визначення виду стратегії забезпечення розвитку внутрішнього ринку товарів, який базується на визначені стратегічних пріоритетів з врахуванням рівня пріоритетності, що є підґрунтям до розробки заходів забезпечення розвитку внутрішнього ринку товарів.
The article reveals the relevance of a strategic study of the development of the internal market of goods. To achieve the goal, the calculation of the predicted values of the total weighted factor of the change of external factors was made. Taking into account the determination coefficients defined in the previous papers, it was established what would be the significance of the generalizing coefficients of the development of the domestic market of goods under pessimistic and optimistic scenarios. To this end, a number of steps were taken: 1. The predicted change in external factors is determined, provided that the existing trends (baseline scenario) are preserved, as well as in the pessimistic and optimistic scenarios. 2 The predictive value of generalizing development coefficients, determined by the influence of external factors provided that the existing trends are preserved, is determined. 3. The predictive value of generalizing development coefficients was determined, which was not due to the influence of external factors, provided that the existing trends were preserved. 4. The predictive value of generalizing development coefficients in pessimistic and optimistic scenarios is determined. 5. The predictive value of the integral development coefficient in the pessimistic and optimistic scenarios is determined. There is a need to develop such measures within the framework of strategic provision of the development of the market of goods, the realization of which would allow to prevent negative development of events or at least mitigate their influence. Forecasting changes in the development factors creates the basis for determining the significance of generalizing state indicators and the integral indicator of the domestic commodity market in the forecast period under different scenarios. Using the dependency formulas between the generalizing factors of development and the growth of generalizing state indicators, the predicted change in the state of the domestic market was determined in a pessimistic and optimistic scenario. The results of the study are the basis for developing measures for strategic development of the internal market of goods.
The article reveals the relevance of a strategic study of the development of the internal market of goods. To achieve the goal, the calculation of the predicted values of the total weighted factor of the change of external factors was made. Taking into account the determination coefficients defined in the previous papers, it was established what would be the significance of the generalizing coefficients of the development of the domestic market of goods under pessimistic and optimistic scenarios. To this end, a number of steps were taken: 1. The predicted change in external factors is determined, provided that the existing trends (baseline scenario) are preserved, as well as in the pessimistic and optimistic scenarios. 2 The predictive value of generalizing development coefficients, determined by the influence of external factors provided that the existing trends are preserved, is determined. 3. The predictive value of generalizing development coefficients was determined, which was not due to the influence of external factors, provided that the existing trends were preserved. 4. The predictive value of generalizing development coefficients in pessimistic and optimistic scenarios is determined. 5. The predictive value of the integral development coefficient in the pessimistic and optimistic scenarios is determined. There is a need to develop such measures within the framework of strategic provision of the development of the market of goods, the realization of which would allow to prevent negative development of events or at least mitigate their influence. Forecasting changes in the development factors creates the basis for determining the significance of generalizing state indicators and the integral indicator of the domestic commodity market in the forecast period under different scenarios. Using the dependency formulas between the generalizing factors of development and the growth of generalizing state indicators, the predicted change in the state of the domestic market was determined in a pessimistic and optimistic scenario. The results of the study are the basis for developing measures for strategic development of the internal market of goods.
Опис
Ключові слова
прогноз, ринок, забезпечення, стратегія, розвиток, forecast, internal market, provision, strategy, development
Бібліографічний опис
Мардус Н. Ю. Визначення виду стратегії забезпечення розвитку внутрішнього ринку товарів / Н. Ю. Мардус // Бізнес-навігатор. – 2019. – Вип. 1 (50). – С. 34-38.