Перегляд за Автор "Pererva, P. G."
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Документ Advantages and disadvantages of financial globalization in international business(2023) Cherepanova, V. O.; Mekhovych, S. A.; Pererva, P. G.Документ Advantages of promoting a product to the market with the help of event marketing(Видавничий дім "Києво-Могилянська академія", 2023) Tkacheva, N. P.; Pererva, P. G.; Kosenko, S. A.At the heart of event marketing is an event - real or fictional, organized specifically for a specific campaign. It is in conjunction with the event that a set of proposals is considered, which should lead to the desired marketing result. To be associated with the event, that is, to be a part of it and, at the same time, to have a direct benefit from the event, promoting the interests of the company - this is the philosophy of event marketing, expressed in two words: "to be" and "to have".Документ Analysis of the financial condition of the enterprise(2023) Vidrya, E. V.; Pererva, P. G.It is well-founded that the financial condition of an industrial enterprise determines the competitiveness of the enterprise, its potential in business cooperation, assesses the extent to which the economic interests of the enterprise itself and its partners are secured in financial and other relations.Документ Analysis of the use of fixed assets of enterprisesa(Національний технічний університет "Харківський політехнічний інститут", 2023) Trush, E. V.; Pererva, P. G.It is substantiated that recently the majority of enterprises in Ukraine, realizing the importance of the need to update fixed assets, are not able to carry out it efficiently and on time. This negatively affects the degree of wear of the enterprise equipment, the coefficient of its renewal, and the level of competitiveness of products.Документ Anti-corruption compliance in the enterprise's program(2017) Kocziszky, György; Veres Somosi, Mariann; Pererva, P. G.A company should make a detailed analysis of the market subjects, consider theoretical and practical aspects of organizing sale and retail trade, create an up-to date package of sale-activating programs. The company’s marketing department should carry out the following tasks: working with established customers and attracting new ones, organizing execution of orders and deliveries, collecting payment for the supplied products in the shortest possible time and many others.Документ Anticorruption compliance(НТУ "ХПІ", 2017) Reichling, Peter; Pererva, P. G.Документ Antikrizisnyy monitoring of finansovo-ekonomicheskikh indexes of work of enterprise(University of Miskolc, 2010) Pererva, P. G.; Tovazhnyanskiy, Vyacheslav; Kobielieva, T. O.; Gladenko, IvanIn the article the questions of warning of the crisis phenomena are considered on machine-building enterprises. The complex of mathematical functions which design production and market situations on an enterprise is offered. The use of suggestions of authors will help machine-building enterprises to diagnose a crisis on his early stage, to carry out monitoring of innovative activity, design a market situation, forecast the market state of affairs.Документ Assessment of commercial prospectivity of innovative projects(2021) Schwodiauer, Gerhard; Pererva, P. G.; Kosenko, O. P.It has been proved that, in the modern sense, the expertise of technology commercialization projects is carried out in the form of a meaningful, qualitative or quantitative assessment of an object intended for use in making managerial decisions. The variety of applications makes the tools used in practice quite flexible. In practice, problems arise (for example, the problem of efficient technology transfer), which are often more complex than those that are solved using traditional approaches.Документ Assessment of patent value using its citation index(2022) Pererva, P. G.; Kobielieva, Tetiana; Kosenko, O. P.Using the example of patents, the issue of assessing the value of intellectual property objects is highlighted, taking into account the indicator (index) of their citations in scientific literature. A study of the types of patent citations was conducted, to which the authors include citations from an article to a patent, from a patent to a patent, from a patent to an article. It is proposed to use criteria for classification of patent citations using two indicators. Firstly, taking into account the scope of use of the citation - whether in the field of scientific action of the patent or beyond it, and secondly, taking into account the subject of citation - the citation is carried out by another patent owner or self-citation is carried out by the owner of this patent. Peculiarities of patent citation in comparison with methods of traditional citation of scientific works are revealed. For the first time, special attention is paid to the nature of the citation itself: positive or negative. It is substantiated that taking into account in the calculation of the citation index quotes with a negative content contributes to the decline of scientific discussion, since the mention of opponents in ranking articles directly affects the value of their citation index, which does not always objectively reproduce the actual scientific merits of one or another scientist.Документ Assessment of the innovative potential of chemical industry enterprises(2022) Pererva, P. G.; Matrosova, Viktoriya; Dіakova, NataliaIt has been proven that the successful implementation of innovations contributes to economic growth and increasing the competitiveness of enterprises. At the same time, the problem of intensification of innovative activity is often connected with the problem of formation and effective use of innovative potential.Документ Automation of technical and economic calculations: functions, advantages, effects(2023) Ponomarev, V. D.; Kobielieva, T. O.; Pererva, P. G.The main functions of this process of automation of technical and economic calculations have been determined, which boil down to the following proposals: automation of collection of necessary primary data from various sources; formation of a single data repository; ensuring the reliability of settlement information; automation of calculation of actual, nominal, regulatory and forecast technical and economic indicators; formation, adjustment, adjustment of calculation models; conducting operational calculations and calculations for an arbitrary period; calculation of technical and economic indicators of work.Документ Balanced scorecard in the system of monitoring of innovation activity(Кременчуцький національний університет імені Михайла Остроградського, 2016) Pererva, P. G.Документ Balansed scorecard and compliance monitoring in the field of innovative activity of industrial enterprise(ФОП Томенко Ю. І., 2019) Szabolcs, Nagy; Pererva, P. G.Документ Bridging the gap between the banking sector and SMEs in Ukraine: the use of the European experience(MANZ, 2016) Poberezhnyi, Roman; Pererva, P. G.The article considers the issues of ensuring the stable operation of the Ukrainian banking system. the authors have studied and generalized European experience of the banking sector and on this basis developed specific proposals to ensure the stable operation of Ukrainian banks.Документ Business analysis of innovation activity of industrial enterprise(2023) Kopitsya, Andriy; Pererva, P. G.When carrying out innovative activities, managers of enterprises must not only clearly understand the essence of innovations, but also use analysis as a means of managing and forecasting a separate project and the entire activity of the organization as a whole. Therefore, it is very important to determine the mechanism of business analysis of the implementation of innovative activities, the stages of the innovative project and any technological changes, the methodology for evaluating the effectiveness of innovative projects.Документ Business analysis of the mechanism for improving the quality of design activities(2023) Trush, E. V.; Mekhovich, S. A.; Pererva, P. G.It has been proven that clear preservation of the conditions and modes of operation of the machine, care of the mechanisms guarantees the calculated reliability of the product. In addition, an important role is played by the design of rational packaging and the technology of preserving the product, preventing its premature failure during delivery to the consumer. It is proposed to evaluate the quality of project preparation using three evaluations: technical, product science and economic.Документ Business assessment of managerial potential in the foreign economic activity of the enterprise(2023) Laushkin, A. M.; Mekhovich, S. A.; Pererva, P. G.There are different concepts of the potential of an enterprise or its components: the concept of production potential, personnel potential, economic potential, marketing potential, regional potential, strategic potential. However, only a combination of these concepts can ensure the true competitiveness of the enterprise in foreign markets. The integration of these indicators creates a competitive advantage, which many authors reduce to the main competence of the business structure.Документ Business communications in the field of international consulting(WSEH, 2023) Larchenko, V. V.; Cherepanova, V. O.; Podrez, O. I.; Pererva, P. G.Документ Business forecast of levels of business management in conditions of uncertainty(2023) Pererva, P. G.; Tkachov, M. M.It is proven that managing a business in conditions of uncertainty is not easy, especially when there are unforeseen situations, such as trade disruptions, pandemics and inflation. A solution is offered that helps to understand cause-and-effect relationships and the internal rules of the systems. This is modeling. With its help, you can make a business forecast in case of unforeseen events, for example, large-scale disruptions in supply chains due to a pandemic or geopolitical shifts.Документ Business structures in the international innovation economy(Видавничий дім "Києво-Могилянська академія", 2023) Cherepanova, V. O.; Gliznutsa, M. Yu.; Pererva, P. G.It has been proven that the knowledge economy turns into a powerful impetus for socio-economic development, increases the competitiveness of products, contributes to the diversification of activities, helps to raise production in the regions and the country as a whole.