Кафедра "Підприємництво, торгівля і логістика"

Постійне посилання колекціїhttps://repository.kpi.kharkov.ua/handle/KhPI-Press/32369

Офіційний сайт кафедри http://web.kpi.kharkov.ua/business

Від 2021 року кафедра перейменована та має назву "Підприємництво, торгівля i логістика" (Наказ 552 ОД від 26.11.2021 року), попередня назва – "Підприємництво, торгівля та експертиза товарів", первісна – кафедра комерційної, торговельної та підприємницької діяльності.

Кафедра комерційної, торговельної та підприємницької діяльності заснована в 2017 році.

Кафедра входить до складу Навчально-наукового інституту економіки, менеджменту і міжнародного бізнесу Національного технічного університету "Харківський політехнічний інститут". Викладачі кафедри є членами Харківського осередку Українського товариства товарознавців і технологів (УТТТ), що входить до Міжнародній асоціації товарознавства, інновацій та сталого розвитку (International Association of Commodity Science, Innovation and Sustainability) IACSIS.

У складі науково-педагогічного колективу кафедри працюють: 3 доктора наук: 2 – економічних, 1 – технічних; 7 кандидатів наук: 4 –економічних, 3 – технічних; 3 співробітника мають звання професора, 6 – доцента.

Переглянути

Зараз показуємо 1 - 20 з 509

Adaptive pricing strategies for innovative enterprises - a Healthhelper case study
(Національний технічний університет "Харківський політехнічний інститут", 2024) Samus, P. O.; Serhiienko, Olena
Analisys of the education market trends development in Ukraine
(Донбаська державна машинобудівна академія, 2017) Sergienko, O. A.; Stepurina, Svitlana Oleksandrivna; Bilan, Yuliia Andriivna
The report is devoted to some forecasting aspects of the HEI development, on the basis of methods of econometrical modeling that allow revealing the common trends for improving marketing policy of the HEI. In order to analyze the development of the education market and to forecast the market environment condition the adapting forecasting methods are implemented in this research.
Analysis Dynamics of the Market Development of Funds for Investment: on the Example of Major ETF
(2023) Serhiienko, Olena; Bril, Mykhailo; Lyashenko, Vyacheslav
The sustainable functioning and development of both the economy as whole and individual business entities requires constant investment. Such an investment is possible both with the help of bank lending and on the basis of investment. Each of the approaches has its own advantages and disadvantages. In this paper, we consider investment. Investing comes in various types and forms. One of the types of investment is raising the necessary funds through investment funds. For these purposes, stock market instruments are used. We are considering an ETF fund. We examine the dynamics of the fund's main ETF instruments. For this analysis, we use descriptive statistics and wavelet analysis tools. The paper presents many graphs and charts that allow you to understand the course of the study and evaluate the results.
Analysis of the current economic crisis in Ukraine and approaches to the prevention of crisis situations in business activities
(MDPC Publishing, 2024) Chernov, Oleksandr Oleksandrovich; Kyzliuk, Oleksandr Anatoliyovych; Tomilin, Oleksandr Mykhaylovich; Poliakova, Tetiana Leonidivna
The piece is devoted to the analysis of the current economic crisis in Ukraine and methods and approaches to the prevention of crisis situations in business activities. Both internal and external factors that caused the crisis, such as production imperfections, financial instability, and corruption, as well as endogenous and exogenous factors are considered. Additionally, an overview of the methodology for improving the diagnostic subsystem and preventing crisis situations in the field of entrepreneurship is given.
Analysis of the dynamics of Europe stock markets development
(Fintechalliance LLC, 2023) Serhiienko, Olena; Bril, Mykhailo; Baranova, Valeria; Tatar, Maryna; Bilotserkivskyi, Oleksandr
The article proposes a complex of economic and mathematical models of assessment, analysis, and forecasting of the world stock indices development state for effective management of investment flows. The modern concept and strategy of European countries’ stock market development were considered, and the existing methods of diagnosing the stock market development level were analyzed. ARIMA models were built and spectral analysis of the main world indices was carried out. The possible trends in the stock indices development for the future period were analyzed using predictive models. It makes it possible to determine directions for improving the stock market efficiency and investment strategies in modern conditions.The proposed set of models for evaluation, analysis, and forecasting of the world stock indices state can be used to test various trading strategies and to test various hypotheses in relation to the entire stock portfolio of a particular company or to one stock index. The results of the research can be used in the development of theoretical provisions and methodological tools for evaluating the global stock market effectiveness in modern conditions and development trends in local markets.
Analysis of the Dynamics of Prices for Shares of Leading IT Companies: IBM, Intel, Apple, Microsoft, Casio Computer Co.
(2023) Samorodov, Borys; Zastola, Yevhen; Lyashenko, Vyacheslav
Analysis and comparison are research tools that allow you to consider various trends and make the necessary informed decisions. Currently, much attention is paid to IT technologies that contribute to the development of business entities, the introduction of new processes, and the formation of an innovative paradigm. This allows us to talk about the importance of IT companies in the formation of sustainable economic development, relationships between contractors and partners. Most of these companies are listed on the stock market where their securities are located. The display of such an appeal is the dynamics of prices for the relevant shares. The paper considers quotes for shares of leading high-tech companies. To do this, we use standard statistical methods, a quantitative comparison procedure, and wavelet theory. As a result of the analysis, we obtained various dependencies and data estimates, which are presented in the form of stock prices. The findings allow us to understand the dynamics that exist in the IT companies market. We can also develop approaches to the choice of investment strategies when implementing innovative solutions. The article contains many figures and diagrams. This helps to understand the progress of the research.
Analytical and applied aspects of modeling internal and external threats to enterprise financial security
(Харьковский национальный экономический университет им. Семена Кузнеца, 2018) Sergienko, O. A.; Tatar, M.; Golofaieva, I.
The models set for assessing the enterprise financial security level, analyzing and forecasting internal and external threats in the direction of identifying the strengths and weaknesses of the enterprise production and economic processes and assessing the management decisions reliability is proposed. The task of determining the factors (threats) affecting the development, the establishing a monitoring system for security indicators, justification and defining their thresholds, developing and implementing policies aimed at countering the various forms of threats is solved. The paper proposes the complex dynamic assessment model of threats to enterprise financial security on the external and internal environment components which has an analytical and applied aspect. The algorithm for actuality and significance estimating of external and internal threats which affect the enterprise financial security level is implemented. The proposed toolkit allows identifying and predicting crisis situations and also forming the complex of preventive measures aimed at eliminating threats that will improve the management decisions quality in the area of strategic enterprise development programs.
Analytical management tools of industrial systems strategic development
(2020) Shapran, Evgeniy M.; Sergienko, Olena A.; Gaponenko, Olga E.; Tatar, Maryna S.; Morozova, Nadiia L.
The paper studies analytical-applied and structural aspects of strategic management of industrial systems development on the bases of assessment and analysis of the potential of their development, the formation and implementation of strategic alternatives in the conditions of external and internal environmental threats. We propose to consider the analytical-applied and structural modeling tool as a set of scenario models for formation and implementation of business entities development strategies.
Application of Cost-Effective Acoustic Intelligence to Protect Critical Facilities from Drone Attacks
(Institute of Electrical and Electronics Engineers, 2022) Pohasii, Serhii; Baranova, Valeria; Bilotserkivskyi, Oleksandr; Haponenko, Olha; Serhiienko, Olena; Vorobiov, Bohdan
Unauthorized use of unmanned aerial vehicles (UA Vs) for surveillance of important objects, carrying out terrorist attacks and sabotage, throwing prohibited objects (weapons, drugs) has updated the search for cost-effective and technically feasible solutions to counter UA Vs. An analysis of materials on this topic showed that the effectiveness of defeating all types of UA Vs by existing means of air defense and electronic warfare is quite high. However, the problem of countering small UA Vs, based on the experience of the war in Ukraine, is not resolved. The purpose of the article is to analyze the UA V, as an object of detection and countermeasures, using acoustic means of airspace control with minimal economic costs. The article presents the results of the analysis of the UAVas an object of detection and the issuance of target designations by means of acoustic observation.
Applied aspects of proactive modeling of innovative-investment processes of complex hierarchical systems: enterprise–region–state
(Ljubljana School of Business, Slovenia, 2020) Sergienko, Olena; Tatar, Maryna; Bilotserkivskyi, Oleksandr; Baranova, Valeria
The paper proposed a proactive mechanism of innovative activity management of complex hierarchical systems (CHS), consisting of successive stages of assessment, analysis, planning, forecasting and innivative activities regulation at the levels of an enterprise - a region – the state. Specific tasks of the proposed mechanism require model support, in connection with which the author has developed a set of models for the proactive innovation management SYSTEM. The valuation models and analysis of the innovation capacity and innovation outcomes of socio-economic system of a region (SESR), which allow, in contrast to the existing models, to compare the results of innovation activities and innovation potential and to make a conclusion about the effectiveness of the existing potentia use are built. The model of evaluation of innovative projects of business-industrial structures (BIS) efficiency based on the use of fuzzy set theory and methods of multicriteria problems solution, which allow to consider the risks arising at each stage of the innovation life cycle. The set of models of economic evaluation of SESR innovative activities based on panel data, which allows to estimate the resource use efficiency in the implementation of innovative activities and to predict the consequences of managerial decisions on stimulation of innovative activities is proposed. The simulation model scenarios of stimulation of SESR innovative activity, which allowed the simulation of scenarios to stimulate and assess their performance in order to select the best scenario of innovation regional systems according to the criteria of profit maximization, maximizing the number of innovative-active BIS and maximize the gains integrated assessment of SESR innovative activity results are designed. The simulation results allowed to determine the best scenario for promoting regional systems and the state as a whole.
Archetypes of economic behaviour and their origins in scientific-philosophic thought of middle Eastern countries
(ДП "Видавничий дім "Персонал", 2017) Yaghi, Mahmoud Musa; Garnyk, Liudmyla Petrivna
Article represents author’s attempt of implementation archetypical paradigm in its classical and modern interpretations for analyzing economic behaviour of marginals in the field of scientific-philosophic thought of Middle Eastern countries. Also in the frameworks of the article we represent our idea of reinterpretation of some European approaches and models in the frameworks of archetypical paradigm according to economic objectives of mental, culturalreligious and intercultural components of consumer behaviour and key elements of spiritual-social modus conflicting nature. Represented in European social-philosophic discourse most popular theories, models and instruments of archetypes analysis can be implemented for intercultural research purpose for comparative analysis inside of homogenious and multicultural Muslim communities in the different parts of Middle East, but to gaine success in research and for getting valid and objective results we propose to use additionaly instruments of correct and equivalent interpretation for mediation between european and oriental clerical and marginal social-philosophic discourses. Islamic (or clerical) philosophy, Al-Kalam, by its nature is close to Christian theology, and Muslim (usually marginal) philosophy (based on different visions and interpretations of local customs and religious dogmas) is more close to schism and alternative interpretations of classical or modern non-Islamic ideas, theories and consepts. Thus, our article is just attempt to analize and to interpret modern European theories to propose valid instruments for socio-philosophic analysis of ecоnomic behaviour in Middle Eastern countries.
Archetyps of wisdom: intercultural communication competences training in multicultural students groups
(СПД "Охотнік", 2019) Garnyk, Liudmyla Petrivna; Snihurova, I. I.
Aspects of the transport infrastructure development
(Національний технічний університет "Харківський політехнічний інститут", 2018) Sergienko, Olena; Bratkov, Mykyta
Assessing the Economic and Technical Effectiveness of Intercepting UAVs Using Alternative Methods
(2023) Pohasii, Serhii; Mashchenko, Maryna; Serhiienko, Olena; Klimenko, Olena; Andriushchenko, Tetiana; Milevska, Tetiana
The study explores the various methods and technologies employed in intercepting unmanned aerial vehicles (UAVs). It highlights the use of UAV interceptors, specifically those utilizing the kamikaze scenario, which have demonstrated effectiveness in conflicts such as the war in Ukraine. The research investigates the technical and economic aspects of combating UAVs, particularly reconnaissance and kamikaze UAVs equipped with various types of ammunition. Cost analysis and technical characteristics of commonly used kamikaze UAVs are examined. This study provides valuable insights into the challenges and potential solutions in countering UAV threats.
Assessment Dynamics the Development of Financial Markets in the UK and Japan in the Context of COVID-19 Pandemic
(2022) Lyashenko, Vyacheslav; Bitner, Irina; Bilotserkivskyi, Oleksandr
The negative dynamics of the spread of the COVID-19 pandemic affects all areas of daily and economic activity. At the same time, the degree of such influence is largely determined by the continuity of the movement of various financial flows, the possibility of their rapid renewal in cases of emergency slowdown or interruption of movement. For the analysis of the movement of financial flows, it is important to study the development of financial markets. It is important to carry out such an analysis from the point of view of different segments of the financial market. At the same time, it is also necessary to take into account the general trend in the development of the financial market, the relationship of its individual segments. This can be done based on the analysis of the relevant stock indexes. The paper considers the dynamics of the real values of stock indices, which reflect the dynamics of the development of individual sectors of the financial market. The paper also takes into account the aspects of conducting a comparative analysis, which allows us to identify common patterns. To do this, we consider the values of the UK and Japan stock indices. To conduct a comparative analysis, we use the methodology for constructing wavelet coherence estimates. The paper presents many graphs and charts for specific real data. This allows you to understand the logic of the study and the results obtained.
Assessment of volatility and the level of hedging effectiveness on oil markets
(Wydawnictwo Wyższej Szkoły Technicznej w Katowicach, Poland, 2023) Haponenko, Olha; Mashchenko, Maryna; Serhiienko, Olena
Assessment Relationship Between Components of the World's Leading Stock Indices in Reflection on the World Financial Market Dynamics
(2021) Lyashenko, Vyacheslav; Sergienko, Olena A.; Bilotserkivskyi, Oleksandr
The development of the global economy presupposes the stable functioning of all its constituent parts, institutions, and markets. Among such markets of the global economy, a special place is occupied by the financial market, which is able to redistribute financial resources. However, such redistribution must be protected from various risks, unfavorable development of negative situations. To solve such problems, the concept of stock indices is used, which reflects the dynamics of price changes for different groups of securities. Knowing the dynamics of the values of stock indices, one can analyze and predict the development of the financial market as a whole. It is also necessary to take into account the relationship of stock indices and the relationship between the components of various stock indices. Based on this, the paper examines a qualitative assessment of the relationship between the components of the world's leading stock indices in reflecting the dynamics of the world financial market. It is proposed to consider such a qualitative estimate taking into account the wavelet coherence. To this end, the paper proposes a general approach to considering a qualitative assessment of the relationship between the components of the world's leading stock indices. The paper considers real data in the context of various world stock indices, presents research results, and draws general conclusions.
Banks financial security management: modeling tools
(Університет банківської справи, 2017) Sergienko, O.; Tatar, M.; Morozova, N.; Galych, R.
The article is devoted to the development of the complex of economic and mathematical models to support decision–making on managing commercial banks financial security. Aggregated model of management system of commercial banks financial security is presented. Basic conceptual scheme of the bank’s financial security management is developed. The proposed modern modeling tools on the bases of multivariate, econometric, simulation methods and decision making methods make possible to do integrated complex analysis at all levels of the banking market. The results of research in particular assessment and analysis of the survival and spread of crises in the banking market, the research of the particular bank financial security level dynamics in terms of external and internal factors are the basis for the formation and selection of scenarios of financial security ensuring taking into account the features, opportunities and competitive advantages of each bank. The implementation of the proposed modeling tools of financial security makes possible to improve the efficiency and effectiveness of the commercial bank activity and its financial security level.
Career management activity in the light of global pragmatism: solutions for Ukraine
(Дніпровська академія неперервної освіти Дніпропетровської обласної ради, 2020) Garnyk, Liudmyla Petrivna; Manukian, E.; Snihurova, I. I.; Shapran, Olena
Case of EFQM model of quality management
(Національний технічний університет "Харківський політехнічний інститут", 2017) Mokh, J.