Kosenko, O. P.Peredrii, A. E. Yu.Pererva, P. G.2023-01-042023-01-042022Kosenko O. Р. Effectiveness of promoting sales of products in social media / O. Р. Kosenko, A. E. Yu. Peredrii, P. G. Pererva // Актуальні проблеми управління соціально-економічними системами : матеріали 8-ї Міжнар. наук.-практ. конф., 15 грудня 2022 р. = The actual problems of social and economic systems management : proc. of the 8th Intern. sci.-practical conf., December 15, 2022. – Луцьк : ЛНТУ, 2022. – С. 196-199.https://repository.kpi.kharkov.ua/handle/KhPI-Press/60840It has been proven that the Internet is not just a global network, but an effective method of influencing the consumer, which attracts more and more users every year. And, as a result, attracts consumers of goods and services, we are talking about those companies that use Internet marketing tools in their activities.ensocial networksproduct promotionefficiencymarketingindustrial enterprisesArticlehttps://orcid.org/0000-0002-6256-9329