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Публікація Economic efficiency of management decisions(Національний технічний університет "Харківський політехнічний інститут", 2024) Han, Pengbo; Tu, Jinguo; Maslak, M. V.Cost-effectiveness of management decisions is critical to ensuring the success of a business and achieving its goals. It supports the sustainable development of the company, ensures competitiveness in the market and contributes to increasing the value of the enterprise for stakeholders.Публікація Formation of intellectual property commercialization strategies(РС Tесhnology сеntеr, 2024) Pererva, P. G.; Ievsieiev, A. S.; Maslak, M. V.; Tkachov, M. M.; Tkachova, N. P.The object of research is the process that forms strategies and methods for effective commercialization of intellectual products at industrial enterprises. The problems of introducing intellectual property objects into the economic circulation in the field of industrial production have been analyzed. The most important of them are economic and managerial problems, which consist in the lack of necessary funding and are determined by the difficulty of assessing the market competitiveness of an intellectual product. Special attention was paid to market, technical-technological, and legal problems, the presence of which inhibits the development of the technological market and significantly affects the efficiency of intellectual and innovative activities. The presence of these problems predetermined the main goal of the study – to devise methods and strategies for the commercialization of intellectual property objects. Based on them, an integrated strategy for the commercialization of intelligent products for enterprises of the machine-building industry, which is oriented towards achieving the goals of maximizing the economic and social effect of the production of an intelligent product, was formed and substantiated. The main component of an integrated strategy is an organizational mechanism that provides investment support for innovative activities and scientific and consulting support for an intellectual product. The research results could be used to form programs of intellectual and innovative activity of industrial enterprises and would serve as a basis for further scientific research on these issuesПублікація Formation of economic and legal measures for the development of the market of intellectual property objects(ПП "Технологічний Центр", 2023) Maslak, M. V.; Pererva, P. G.The problems of intellectual property market development have been investigated. It is proved that without the successful functioning of this market it is impossible to ensure the innovative development of the country. The characteristics of the intellectual property market, as well as the factors restraining its development, have been determined. The most important of them are significant volumes of outflow of Ukrainian scientists to foreign countries, low quality of Ukrainian patents, high level of counterfeiting and piracy, corruption pressure on the development and use of intellectual property, insufficient level of material support, etc. Therefore, the purpose of this study is to develop measures to strengthen the factors that contribute to the development of the intellectual property market and reduce the negative impact of factors on the Ukrainian technological market. To achieve the goal, it is proposed to introduce organizational and legal measures to improve the working conditions of employees of the main scientific institution of the country, the National Academy of Sciences (NAS) of Ukraine, the institutes of which produce most intellectual developments, as well as to form special financial and material mechanisms to support innovation at the expense of budget funds. Using the example of reforming the institutes of NAS, according to the proposed measures, proposals have been formed to preserve scientific personnel, intensify the cooperation of scientific institutions with business, built on the interest of all parties in the field of technology commercialization. Counteraction to counterfeiting is proposed to be carried out taking into account a more accurate calculation of the commercial risks to which business entities are exposed in the manufacture and use of innovations. It is recommended to strengthen the level of legal protection of exclusive rights. Legislative initiatives on the development of the intellectual property market have been formed, which relate to changes in patent legislation regarding utility models and bringing it to EU conditions.Публікація Commercialization of intellectual property objects in industrial enterprises(ТОВ "Консалтингово-видавнича компанія "Ділові перспективи", 2022) Pererva, P. G.; Maslak, M. V.Іntroducing the results of innovative activity into economic circulation is one of the essential characteristics of an effective industrial enterprise. Commercializing intellectual property objects involves coordinated production and commercial activity, adopting and implementing scientifically based decisions. This is necessary to successfully pass an intellectual product through all stages of its life cycle. The purpose of this study is to form market processes for commercializing intellectual property objects at industrial enterprises, finding the most effective option for their introduction into economic circulation. The theoretical investigation of the problem made it possible to identify and analyze various possible conceptual approaches to commercializing intellectual property in an industrial enterprise. Among them are market push, market pull, engineering, and reengineering commercialization models.Публікація Economic determinants of intellectual property development in Ukraine(2021) Schwodiauer, Gerhard; Maslak, M. V.A detailed analysis of the negative trends in the development of intellectual property has been carried out, which create significant risks for Ukraine to lag behind technological leaders, reduce the independence and competitiveness of the economy, and devalue domestic investments in science and technology. The main ways of commercialization of intellectual property are determined: the use of intellectual property rights in one's own production; the introduction of rights to objects of intellectual property rights in the authorized capital of the enterprise; transfer (sale) of intellectual property rights. Emphasis is placed on the need to use as an objective criterion for determining the market value of an intellectual property object using the economic effect that the user of this property expects to receive within a certain period of time.