Кафедри
Постійне посилання на розділhttps://repository.kpi.kharkov.ua/handle/KhPI-Press/35393
Переглянути
40 результатів
Результати пошуку
Документ Economic problems of creating innovations(Український державний університет науки і технологій, 2024) Necheporenko, D. A.; Pererva, P. G.As a result of the study, the main economic problems in the field of innovation were identified: financing; long time cycle for return on investment; market imperfections; lack of compatibility of standards; intellectual property risks; limited access to resources; high implementation costs; resistance to change; inability to adapt.Публікація Rules for successful management of global international innovation projects(ТОВ "Юридична компанія "Юрсервіс", 2023) Novik, I. O.; Mekhovych, S. A.; Pererva, P. G.Документ Marketing aspect of commercialization of intelligent technologies at the enterprise(WSEH, 2023) Ievsieiev, A. S.; Pererva, P. G.It has been proven that the implementation of the innovation process is associated with the formation of innovation, its development and commercialization. When creating an innovation, its life cycle, competitiveness, and efficiency must be taken into account. An innovation strategy should be aimed at creating a new product that has distinctive features, preferably unique in its field, which will contain its competitive advantages, which will allow the enterprise to be better than its competitors.Документ Globalization of the international marketing environment(WSEH, 2023) Cherepanova, V. O.; Podrez, O. I.; Pererva, P. G.Документ Development of innovative marketing technologies in the field of tourism(Полтавський державний аграрний університет, 2023) Basov, Dmitriy; Sokyrko, Vitaliy; Pererva, P. G.The use of the proposed advertising schedule in combination with the formation of demand and sales promotion will allow the tourist enterprise to obtain a synergistic effect, that is, each element of promotion will complement the previous ones and strengthen the overall effect on the consumer.Документ Formation of competitive advantages of the enterprise(2023) Posokhov, I. M.; Pererva, P. G.; Lepskyi, R. S.The report proves that the marketing strategy is also always connected with the problems that are solved when choosing a successful enterprise in the future. In difficult market conditions, the enterprise must develop fundamentally new methods of solving all emerging management, marketing, financial and other problems.Документ Innovative technologies of market communications(2023) Dyuzhev, V. G.; Pererva, P. G.; Necheporenko, D. V.The report substantiates those effective measures for its promotion are necessary for the market success of any product on the modern market. The product promotion system is an important element of influence on the buyer, because in modern market conditions it is not enough to produce a quality product, form a loyal price policy, and then integrate into the modern market. Innovative sales promotion technologies are the most efficient and effective, their application allows to significantly improve the final financial results of the enterprise.Документ Formation of the direction of improvement of taxation of business structures(2023) Necheporenko, Denis; Pererva, P. G.The author's vision of the tax mechanism is proposed in the study, which includes a set of tools (types of taxes, their elements) formed on the basis of the distributive entity of the "tax" category and the systemic relationships of its elements that ensure this distribution.Документ Peculiarities of taxation of small business structures(2023) Shein, E. S.; Pererva, P. G.Features of taxation of small business entities primarily depend on the taxation regime chosen by the organization. The recognition of a small business as a payer of a number of taxes and fees, in particular value added tax, personal income tax and corporate income tax, as well as the size of the tax burden of the enterprise, directly depends on the chosen taxation system. organizations special benefits for software developers are due to the importance of their activities in modern economic conditions, when significant attention is paid to the automation and digitization of business processes.Документ The role of innovation in the project management farm(ТОВ "Юридична компанія "Юрсервіс", 2023) Kosenko, A. V.; Pererva, P. G.It is justified that the product that will appear as a result of the project will be the first of its kind. Project management is all about discovering new things - doing things differently than other people do. This puts innovation at the very core of project management, it is the main reason that motivates the project team to know how to implement it in project activities.