Інформаційні технології: наука, техніка, технологія, освіта, здоров'я (MicroCAD) : міжнародна науково-практична конференція
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Публікація Business organizational forms(Національний технічний університет "Харківський політехнічний інститут", 2024) Li, Wei; Maslak, M. V.; Pererva, P. G.Choosing the appropriate organizational form depends on many factors, including the level of risk, taxation, ownership structure and the desirability of business expansion. We offer the following forms of business organization for use. The choice of the optimal organizational form of business should be carried out taking into account the specifics of the activity, development strategy, risks and legal aspects. To determine the best option, it is recommended that you consult with professional lawyers or business consultants.Документ Business communications on the target market of goods(Національний технічний університет "Харківський політехнічний інститут", 2024) Lu, Linjie; Larchnko, V. V.; Pererva, P. G.The report shows. that business communications to the target product market are a key element of marketing and product promotion strategy. They help build customer relationships, increase brand awareness and attract new customers - all important for a successful business.Документ Development of project management methods(Національний технічний університет "Харківський політехнічний інститут", 2024) Wang, Xitong; Gliznutsa, M. Yu.; Pererva, P. G.The report shows that the development of project management methods occurs in accordance with changes in the business environment, technologies and approaches to work. It is important to apply modern methods in accordance with the needs and nature of each specific project or organization to ensure the successful completion of tasks and the achievement of strategic goals.Документ Analysis of the use of fixed assets of enterprisesa(Національний технічний університет "Харківський політехнічний інститут", 2023) Trush, E. V.; Pererva, P. G.It is substantiated that recently the majority of enterprises in Ukraine, realizing the importance of the need to update fixed assets, are not able to carry out it efficiently and on time. This negatively affects the degree of wear of the enterprise equipment, the coefficient of its renewal, and the level of competitiveness of products.Публікація Stages of drawing up innovative projects(Національний технічний університет "Харківський політехнічний інститут", 2023) Maslak, M. V.; Pererva, P. G.It has been proven that the development of innovations requires a certain potential for new thoughts and proposals, so all developed countries invest heavily in supporting young scientists and their development. An important aspect in the development of innovations is their commercialization.Документ Neuromarketing as a factor influencing consumers(Національний технічний університет "Харківський політехнічний інститут", 2023) Potapov, F. V.; Pererva, P. G.It has been proven that in the use of special technologies that allow you to literally "see" the processes of the brain, there is a fundamental difference between neuromarketing and classical marketing, when focus groups of respondents are formed and questions are asked to their participants.Документ Research of labor conflictsin the enterprise(Національний технічний університет "Харківський політехнічний інститут", 2023) Tyufanov, G. L.; Pererva, P. G.It is substantiated that the basis of the mechanism for resolving labor disputes in Ukraine is the use of the principle of conciliation procedures through the relevant commissions and labor arbitrations. However, despite the work carried out by these bodies, a systematic solution to the problem of settling collective labor disputes (conflicts) has not yet been practically implemented.Документ Classification of management decisions of the enterprise by economics of resource saving(Національний технічний університет "Харківський політехнічний інститут", 2023) Shapoval, V. S.; Pererva, P. G.It is proved that the adoption of managerial decisions on resource saving is associated with the process of managing an enterprise as a whole, therefore, summarizing the existing classification features of managerial decisions and clarifying their content and essence in relation to resource saving, a feature characteristic of this process was proposed.Документ Research of the economic potential of the enterprise(Національний технічний університет "Харківський політехнічний інститут", 2023) Shein, E. S.; Pererva, P. G.It has been proved that the competitiveness of enterprises depends on many conditions, including methodological support for the formation of the strategic potential of an enterprise, necessary for its successful functioning in a competitive environment, on the state of legislation, in particular tax and antimonopoly, etc., and, first of all, the competitiveness of an enterprise is determined by its potential.Публікація Economic management of enterprise resources(Національний технічний університет "Харківський політехнічний інститут", 2023) Pohorielova, T. O.; Pererva, P. G.It is proved that the efficiency of resource consumption by an enterprise largely depends on the quality of preparation of management decisions on resource saving. This process includes the processing of incoming information, the selection and scientific substantiation of long-term goals of resource conservation management, the means to achieve them and resource provision, by comparative evaluation of alternative options and the adoption of the most acceptable one.