Fashionable nostalgia consumption

dc.contributor.author	Larchenko, V. V.	en
dc.date.accessioned	2021-02-15T13:54:21Z
dc.date.available	2021-02-15T13:54:21Z
dc.date.issued	2020
dc.description.abstract	Nostalgia in consumption is actively used by fashion industry for trend commercialization. At the same time, nostalgia can vary that depends on the purpose, outer circumstances/events, institutions, and so on. Modern overconsumption in the form of fast fashion leads to sustainable consumption in the form of low fashion. Both of these forms have nostalgia for the past, but new coronavirus situation leads to nostalgia for the modern shopping practices of fast fashion.	en
dc.identifier.citation	Larchenko V. V. Fashionable nostalgia consumption / V. V. Larchenko // Innovation in science: modern challenges : abstr. of the 3rd Intern. sci. and practical conf., May 25-26, 2020 / ed. N. V. Solodka. – Munich, Germany : Littera Verlag, 2020. – P. 241-246.	en
dc.identifier.uri	https://repository.kpi.kharkov.ua/handle/KhPI-Press/51022
dc.language.iso	en
dc.publisher	Littera Verlag, Munich, Germany	en
dc.subject	nostalgia	en
dc.subject	consumption	en
dc.subject	fashion	en
dc.subject	brand	en
dc.subject	trend	en
dc.title	Fashionable nostalgia consumption	en
dc.type	Thesis	en

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