Кафедра "Економіка бізнесу і міжнародні економічні відносини"

Постійне посилання колекціїhttps://repository.kpi.kharkov.ua/handle/KhPI-Press/1316

Офіційний сайт кафедри http://web.kpi.kharkov.ua/bapm

Від 2021 року кафедра має назву "Економіка бізнесу i міжнародні економічні відносини", попередня назва – "Менеджмент інноваційного підприємництва та міжнародних економічних відносин".

Кафедра заснована в 1950 році, первісна назва – кафедра "Економіка промисловості та організації підприємств", у подальшому перейменовувано на: кафедра "Економіка і організація хімічної і приладобудівної промисловості" (1984); кафедра "Організація виробництва та управління персоналом" (1997); кафедра "Менеджмент інноваційного підприємництва та міжнародних економічних відносин"; кафедра "Економіка бізнесу i міжнародні економічні відносини" (2021).

Кафедра входить до складу Навчально-наукового інституту економіки, менеджменту і міжнародного бізнесу Національного технічного університету "Харківський політехнічний інститут" . Міжнародні зв’язки кафедри збагачують навчальний процес досягненнями іноземних науковців.

У складі науково-педагогічного колективу кафедри працюють : 6 докторів економічних наук, 19 кандидатів наук: 17 економічних, 2 – технічних; 7 співробітників мають звання професора, 16 – доцента.

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Business organizational forms
(Національний технічний університет "Харківський політехнічний інститут", 2024) Li, Wei; Maslak, M. V.; Pererva, P. G.
Choosing the appropriate organizational form depends on many factors, including the level of risk, taxation, ownership structure and the desirability of business expansion. We offer the following forms of business organization for use. The choice of the optimal organizational form of business should be carried out taking into account the specifics of the activity, development strategy, risks and legal aspects. To determine the best option, it is recommended that you consult with professional lawyers or business consultants.
State regulation of demand in the market of tourist services
(Полтавський державний аграрний університет, 2023) Shein, E. S.; Shein, Oleksii; Pererva, P. G.
It has been proven that the development of tourism in Ukraine generates a new, very dynamic form of consumer demand, which with the movement of the consumer from the place of permanent residence, and even with the growth of the economic standard of living of the population. These factors play an extremely important role in the development of demand for tourist goods and services.
Marketing ensure the competitiveness of the tourism industry
(Полтавський державний аграрний університет, 2023) Pererva, Oleksandr; Pererva, P. G.
It has been proven that tourism in its main characteristics has no fundamental differences from other forms of economic activity, therefore all the main provisions of modern marketing can be fully applied in this area. At the same time, tourism has certain features related to the nature of services provided, work, forms of sales.
Neuromarketing as a factor influencing consumers
(Національний технічний університет "Харківський політехнічний інститут", 2023) Potapov, F. V.; Pererva, P. G.
It has been proven that in the use of special technologies that allow you to literally "see" the processes of the brain, there is a fundamental difference between neuromarketing and classical marketing, when focus groups of respondents are formed and questions are asked to their participants.
Research of the economic potential of the enterprise
(Національний технічний університет "Харківський політехнічний інститут", 2023) Shein, E. S.; Pererva, P. G.
It has been proved that the competitiveness of enterprises depends on many conditions, including methodological support for the formation of the strategic potential of an enterprise, necessary for its successful functioning in a competitive environment, on the state of legislation, in particular tax and antimonopoly, etc., and, first of all, the competitiveness of an enterprise is determined by its potential.
Economic Analysis of International Relations
(Національний технічний університет "Харківський політехнічний інститут", 2023) Dikhtenko, O. O.; Cherepanova, V. O.; Pererva, P. G.
It is proved that the economic analysis of international relations is an analytical and synthetic study that combines the division of the object under study into its component parts and the integration of these parts at a new cognitive level. At the same time, economic analysis is a complex use of various methods of information transformation.
Study of threats to economic security and countries in the context of globalization
(2023) Vorvul, A. S.; Vorvul, Yu. V.; Pererva, P. G.
It is proved that globalization is a new level of economic activity, operating in a single economic space. Globalization is characterized by the predominance of world economic relations over national ones. Globalization is a factor in the strengthening of traditional and the emergence of new threats to the economic security of the state and is found in all indicators and indicators of economic security.
Evaluating elasticity of costs for employee motivation at the industrial enterprises
(ТОВ "Консалтингово-видавнича компанія "Ділові перспективи", 2018) Pererva, P. G.; Hutsan, Oleksandr; Kobieliev, V. M.; Kosenko, A. V.; Kuchynskyi, Volodymyr
Employee motivation at the industrial enterprises is one of the most important principles of modern management. The practice of production and commercial activities of domestic enterprises speaks for essential modifications in the approaches to identifying the methods of employee motivation. In the meantime, at many industrial enterprises, motivational modules are limited to the level of salary payment. Therefore, the search for approaches to the formation of effective methods of employee motivation and the analysis of their classification peculiarities require implementing the complex scientific research and determine the relevance of the chosen topic. The purpose of the article is to adapt the notion of function elasticity to increase the employee motivation effectiveness at the domestic industrial enterprises. Increasing the effectiveness of employee motivation at an industrial enterprise is the object of the research. The research findings are obtained using the theory and practice of expert methods and system analysis, whereby 26 basic (key) motivational measures were determined, which were divided into six block-modules: jurisdictions, effectiveness, social and psychological, indirect financial influence, and direct financial influence. The weight of each of the motivational factors is determined and they were also classified according to this indicator. The notion of motivation elasticity is proposed, which makes it possible to assess the motivational measures performance both for every block-module and for every employee, team, production department or enterprise. Motivation elasticity ratio for ten employees of Kharkiv Machine Engineering Plant FED is calculated. Recommendations for further research on the paper’s subject are proposed.
Motivation of personnel on machine-building enterprise
(Miskolci Egyetem Gazdaságtudományi Kar, 2017) Pererva, P. G.; Gutsan, O.; Diachenko, T. A.
The article is devoted to the study of theoretical and methodical aspects of motivation of the personnel of industrial enterprises. Based on the study of existing scientific research, it is specified: the flow of the motivational process, the concept of «competence», the classification of competences in the motivational aspect. In the work, five levels of formation and study of motivation are identified, which systematize the accumulated theoretical and practical experience. A methodical approach is proposed for the formation of groups of motivation factors based on the use of the block-modular method. Methodical support of the mechanism for identifying the key factors of motivation, which allows to identify the factors that have the greatest impact on the employee, has been developed. A methodical approach to the evaluation of motivation factors based on a qualitative and quantitative assessment of the level of motivation is proposed, which makes it possible to carry out an assessment depending on the goals set.