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Документ Strategies of business plans(Національний технічний університет "Харківський політехнічний інститут", 2024) Wang, Wei; Kobielieva, T. O.; Khodyrieva, O. O.The report suggests methods for improving business planning that can serve as a starting point for strategy development. Every business has its own unique characteristics, so it's important to develop a plan that meets your business's specific needs and goals.Документ Strategic planning at the enterprise(Національний технічний університет "Харківський політехнічний інститут", 2024) Yang, Lan; Kobielieva, T. O.; Khodyrieva, O. O.Strategic planning has been proven to be a key tool for developing competitive advantage, responding to changes in the business environment, and achieving long-term success. This helps the enterprise manage its development and ensure sustainable development in a changing world.Документ Ethical considerations in change management(ФОП Томенко Ю. І., 2023) Khodyrieva, O. O.; Kobielieva, T. O.Документ Prospects for the development of the information technology market in Ukraine(Український державний університет науки і технологій, 2024) Kopytsia, A. O.; Kobielieva, T. O.The analysis of the main modern trends in the development of the IT sphere was carried out, and it was determined that the IT industry in Ukraine is one of the most promising, dynamic and innovative industries of the modern economy of Ukraine. The level of its development is one of the key aspects that determine the overall level of development of the country. The main problem of the industry is the imbalance of the market: on the one hand, there is a shortage of professionals, on the other hand, there is a surplus of specialists with an insufficient level of qualification.Документ PR as a key tool for university brand marketing(WSEH, 2023) Myroshnyk, T. O.; Kobielieva, T. O.Документ Entrepreneurial Risks: Essence, Classification and Management Opportunities(Національний університет "Одеська політехніка", 2023) Pererva, P. G.; Kobielieva, T. O.; Shaulska, L. V.The article is dedicated to studying the methodological essence of entrepreneurial risks and developing methods of their classification. The possibilities of managing the state, occurrence areas and entrepreneurial risks consequences have been determined. It has been proposed to define entrepreneurial risk as the danger of unforeseen losses of expected profit, income or property, funds in connection with a random change in the conditions of economic activity and adverse circumstances. An original approach to the entrepreneurial risks classification has been developed, which is based on the sources of their formation, on the one hand, and the types of risks arising from each of the proposed sources, on the other. A detailed substantiation and determination of the methodological essence of political, technical-technological, industrial, commercial, financial, sectoral, innovative and intellectual risks, which are inherent to entrepreneurial activity to the greatest extent, has been carried out.Документ Formation of components of economic security of the enterprise(Хмельницький національний університет, 2023) Kobielieva, T. O.; Pererva, P. G.; Kopytsia, A.It is suggested that the system of economic security of a construction enterprise should be understood as the interaction of the elements of activity, which allows the construction enterprise to work effectively by reducing the impact of threats. It has been proven that the economic security of a construction enterprise is characterized by complexity, the component of which is the presence of its components. In order to carry out a high-quality comprehensive assessment of the economic security of a construction enterprise, it is necessary to determine and substantiate its components.Документ Creative technologies for automation of calculations of price characteristics of innovative products(2023) Klymentova, M. V.; Ponomarov, V. D.; Kobielieva, T. O.Creative technologies of automated accounting of goods ensure automatic counting of goods in warehouses, in retail outlets, sale of goods to customers. And the data accumulated in the system make it possible to analyze the indicators of accounting for finished products, their shipment and sale in the context of analytical information, which is very important for solving management accounting tasks and making management decisions.Документ Business analysis of competitors prices for new products(2023) Klymentova, Marija; Kobielieva, T. O.Business analysis of competitor prices for new products is a method of checking the competitiveness of one's own products or services, which is carried out on the basis of data from monitoring competitors' prices and the dynamics of their changes on the market, since with a decrease in the price of the same product on other trading platforms, potential customers can choose exactly those stores where it is more profitable for them to buy.Документ Methodological essence of scientific and technical innovative products(2023) Kobielieva, T. O. ; Klymentova, M. V.; Pererva, P. G.It is well-founded that the demand for scientific and technical products in the world is constantly growing, since it is directly related, on the one hand, to the improvement and development of existing industries in order to increase their technical level and economic efficiency, and on the other hand, to the renewal of products, with the release of new highly competitive products. And although the development and creation of scientific and technical products is carried out most often within the framework of contracts concluded between manufacturing enterprises (firms) and scientific organizations, as well as within the framework of a state order, nevertheless, a significant number of scientific and technical products enter the foreign market.
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