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Публікація Formation of intellectual property commercialization strategies(РС Tесhnology сеntеr, 2024) Pererva, P. G.; Ievsieiev, A. S.; Maslak, M. V.; Tkachov, M. M.; Tkachova, N. P.The object of research is the process that forms strategies and methods for effective commercialization of intellectual products at industrial enterprises. The problems of introducing intellectual property objects into the economic circulation in the field of industrial production have been analyzed. The most important of them are economic and managerial problems, which consist in the lack of necessary funding and are determined by the difficulty of assessing the market competitiveness of an intellectual product. Special attention was paid to market, technical-technological, and legal problems, the presence of which inhibits the development of the technological market and significantly affects the efficiency of intellectual and innovative activities. The presence of these problems predetermined the main goal of the study – to devise methods and strategies for the commercialization of intellectual property objects. Based on them, an integrated strategy for the commercialization of intelligent products for enterprises of the machine-building industry, which is oriented towards achieving the goals of maximizing the economic and social effect of the production of an intelligent product, was formed and substantiated. The main component of an integrated strategy is an organizational mechanism that provides investment support for innovative activities and scientific and consulting support for an intellectual product. The research results could be used to form programs of intellectual and innovative activity of industrial enterprises and would serve as a basis for further scientific research on these issuesПублікація Дослідження методичних підходів до економічної оцінки інтелектуальної власності(Національний університет "Одеська політехніка", 2023) Маслак, Марія Володимирівна; Перерва, Петро ГригоровичУ статті розглянуто як національні, так і міжнародні методи економічної оцінки об’єктів інтелектуальної власності, що представляють комплекс взаємопов’язаних норм і правил, які визначають поняття та принципи оцінки. Перша група включає в себе методи та методичні рекомендації засновані на вартісному оцінювання витрат на створення інтелектуальних об’єктів та доходів від їх споживання. Друга група включає в себе методи та методичні рекомендації, у яких оцінка інтелектуально-інноваційної діяльності розглядається з позицій ефективності інвестицій в інтелектуально-інноваційні проекти. Третя група методів оцінювання ефективності інтелектуальних продуктів використовується в тісному взаємозв’язку з видом ефекту, який можливо отримати при споживанні інтелектуальної власності. Четверта група методів оцінює ефективність інтелектуальних продуктів передбачає проведення відповідних розрахунків на окремих стадіях їх життєвого циклу.Документ Innovative forms of economic process management at industrial enterprises(2023) Lepskyi, Roman; Pererva, P. G.The development of new technologies and computerization do not bypass such an important process as management. Previously studied and actively used methods begin to become obsolete, and some even stop working altogether. As a result, systems begin to work inefficiently. This especially affects the activity of the regions. There was a need to find and implement improved, innovative management methods, which could improve management apparatuses in regional systems and increase their efficiency.Документ Business analysis of innovation activity of industrial enterprise(2023) Kopitsya, Andriy; Pererva, P. G.When carrying out innovative activities, managers of enterprises must not only clearly understand the essence of innovations, but also use analysis as a means of managing and forecasting a separate project and the entire activity of the organization as a whole. Therefore, it is very important to determine the mechanism of business analysis of the implementation of innovative activities, the stages of the innovative project and any technological changes, the methodology for evaluating the effectiveness of innovative projects.Документ Foresight technologies as a tool to improve the efficiency of innovation management(2023) Mekhovich, K. S.; Pererva, P. G.The large-scale and dynamic spread of the foresight methodology is explained by the emergence of new problems in the world economy: the complication of technological competence, increased competition and barriers to public funding. The need to solve the described problems outweighs the importance of foresight.Документ The role of innovation in the project management farm(ТОВ "Юридична компанія "Юрсервіс", 2023) Kosenko, A. V.; Pererva, P. G.It is justified that the product that will appear as a result of the project will be the first of its kind. Project management is all about discovering new things - doing things differently than other people do. This puts innovation at the very core of project management, it is the main reason that motivates the project team to know how to implement it in project activities.Документ Formation of indicators for assessing the economic efficiency of innovations(2023) Dolyna, I. V.; Pererva, P. G.It has been proven that the effectiveness of basic research for the nearest period of time cannot, in principle, have a value expression. Economy at this stage will entail a reduction in the theoretical reserve and a decrease in the level of applied topics. This effect can be measured relative to a specific study (topic) only through peer review.Публікація Modern concept of evaluating the effectiveness of industrial innovations(2023) Pohorielova, T. O.; Pererva, P. G.An industrial enterprise is considered an asset that has the ability to generate cash flows, both now and in the future. By definition, it is impossible to accurately measure future cash flows. It is also impossible to measure the long-term economic efficiency and sustainability of an industrial enterprise.Публікація Evaluation of the effectiveness of marketing innovations(2023) Tkachova, N. P.; Pererva, P. G.The versatility and variability of various methodological approaches to the assessment of the marketing innovation activity of enterprises necessitates a comprehensive approach to determining the dynamics of innovation processes based on one of the integral criteria, which can be an indicator of the innovative activity of marketing. enterprise activity. Therefore, the development of methodical approaches to the evaluation of the economic efficiency of marketing innovations and the justification of the choice of the strategy of innovative development of the enterprise is relevant.Документ Methodological essence of scientific and technical innovative products(2023) Kobielieva, T. O. ; Klymentova, M. V.; Pererva, P. G.It is well-founded that the demand for scientific and technical products in the world is constantly growing, since it is directly related, on the one hand, to the improvement and development of existing industries in order to increase their technical level and economic efficiency, and on the other hand, to the renewal of products, with the release of new highly competitive products. And although the development and creation of scientific and technical products is carried out most often within the framework of contracts concluded between manufacturing enterprises (firms) and scientific organizations, as well as within the framework of a state order, nevertheless, a significant number of scientific and technical products enter the foreign market.