Публікація:
Marketing means of information dissemination as a tool of information warfare

dc.contributor.authorKosenko, Oleksandraen
dc.date.accessioned2023-03-06T13:33:00Z
dc.date.available2023-03-06T13:33:00Z
dc.date.issued2022
dc.description.abstractThis article considers the essence and features of marketing propaganda and forms of information warfare, its social, informational, organisational aspects, the role and nature of psychological operations, perception management. Particular attention is paid to the social and cultural consequences of marketing propaganda, information operations and wars. The purpose of the article is to analyse the common and distinctive features of propaganda, PR and information warfare.en
dc.identifier.citationKosenko O. Marketing means of information dissemination as a tool of information warfare / O. Kosenko // Észak-magyarországi Stratégiai Füzetek XIX. évf. – 2022. – No. 4. – P. 86-94.en
dc.identifier.doidoi.org/10.32976/stratfuz.2022.46
dc.identifier.orcidhttps://orcid.org/0000-0002-4028-7697
dc.identifier.urihttps://repository.kpi.kharkov.ua/handle/KhPI-Press/63066
dc.language.isoen
dc.publisherMiskolci Egyetem Gazdaságtudományi Kar University of Miskolc, Hungaryen
dc.subjectmarketingen
dc.subjectpropagandaen
dc.subjectdisseminationen
dc.titleMarketing means of information dissemination as a tool of information warfareen
dc.typeArticleen
dspace.entity.typePublication
relation.isAuthorOfPublication6bdb0863-f812-4c83-b4e4-1eea6c5fad34
relation.isAuthorOfPublication.latestForDiscovery6bdb0863-f812-4c83-b4e4-1eea6c5fad34

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