Social media marketing: the nature and components
dc.contributor.author | Sikorska, Małgorzata | en |
dc.contributor.author | Pererva, P. G. | en |
dc.date.accessioned | 2017-09-11T12:21:19Z | |
dc.date.available | 2017-09-11T12:21:19Z | |
dc.date.issued | 2017 | |
dc.description.abstract | We believe that the solution to this problem lies in constructing models that compile on an abstract level, the nature of real processes management taking into account the characteristics of the business environment. This means that predictive models should focus lag the trends of the past, the rationality of plans for the future and adaptability to the emerging patterns of reality. | en |
dc.identifier.citation | Sikorska M. Social media marketing: the nature and components / M. Sikorska, P. G. Pererva // Інформаційні технології: наука, техніка, технологія, освіта, здоров'я = Information technologies: science, engineering, technology, education, health : наук. вид. : тези доп. 25-ї міжнар. наук.-практ. конф. MicroCAD–2017, [17-19 травня 2017 р.] : у 4 ч. Ч. 3 / ред. Є. І. Сокол. – Харків : НТУ "ХПІ", 2017. – С. 136. | en |
dc.identifier.orcid | https://orcid.org/0000-0002-6256-9329 | |
dc.identifier.uri | https://repository.kpi.kharkov.ua/handle/KhPI-Press/31152 | |
dc.language.iso | en | |
dc.publisher | НТУ "ХПІ" | uk |
dc.subject | social problems | en |
dc.subject | media marketing | en |
dc.subject | development | en |
dc.subject | economics | en |
dc.title | Social media marketing: the nature and components | en |
dc.type | Thesis | en |
Files
Original bundle
1 - 1 of 1
Loading...
- Name:
- MicroCAD_2017_Sikorska_Social_media_marketing.pdf
- Size:
- 282.22 KB
- Format:
- Adobe Portable Document Format
- Description:
License bundle
1 - 1 of 1
Loading...
- Name:
- license.txt
- Size:
- 11.23 KB
- Format:
- Item-specific license agreed upon to submission
- Description: