Marketing support for the competitiveness of innovations
dc.contributor.author | Pererva, O. P. | |
dc.date.accessioned | 2024-12-27T09:10:13Z | |
dc.date.issued | 2024 | |
dc.description.abstract | The report proves that marketing support for the competitiveness of innovations covers a number of important components that help businesses successfully implement and promote their innovative products or services. | |
dc.identifier.citation | Pererva O. P. Marketing support for the competitiveness of innovations [Electronic resource] / O. P. Pererva // Marketing of innovations. Innovations in marketing : materials of the Intern. Sci. Internet Conf., December 2024 / ed. S. Illiashenko ; Univ. of Economics and Humanities. – [E-edition]. – Bielsko-Biala: WSEH, 2024. – P. 134-136. | |
dc.identifier.uri | https://repository.kpi.kharkov.ua/handle/KhPI-Press/84688 | |
dc.language.iso | en | |
dc.publisher | WSEH | |
dc.subject | marketing | |
dc.subject | competitive advantages | |
dc.subject | formation | |
dc.subject | support | |
dc.subject | market | |
dc.subject | ndustrial enterprises | |
dc.title | Marketing support for the competitiveness of innovations | |
dc.title.alternative | Маркетингова підтримка конкурентоспроможності інновацій | |
dc.type | Article |
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