Formation of prices for scientific and technical products

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dc.contributor.authorKlymentova, M. V.
dc.date.accessioned2024-12-27T11:03:35Z
dc.date.issued2024
dc.description.abstractThe report determines that the methods of pricing for scientific and technical products have their own characteristics that distinguish them from the methods of pricing for products of serial and mass production. The formation of prices for scientific and technical products depends on their uniqueness, development costs, market conditions and perception of value. It is important to combine several approaches to set the optimal price that will ensure cost coverage, customer engagement, and profitability.
dc.identifier.citationKlymentova M. V. Formation of prices for scientific and technical products [Electronic resource] / M. V. Klymentova // Marketing of innovations. Innovations in marketing : materials of the Intern. Sci. Internet Conf., December 2024 / ed. S. Illiashenko ; Univ. of Economics and Humanities. – [E-edition]. – Bielsko-Biala : WSEH, 2024. – P. 315-316.
dc.identifier.orcidhttps://orcid.org/0009-0008-7581-5315
dc.identifier.urihttps://repository.kpi.kharkov.ua/handle/KhPI-Press/84709
dc.language.isoen
dc.publisherWSEH
dc.subjectpricing
dc.subjectscientific and technical products
dc.subjectmethods
dc.subjectmodels
dc.subjectmarket
dc.subjectconsumers
dc.subjectprofit
dc.subjectenterprise
dc.titleFormation of prices for scientific and technical products
dc.title.alternativeФормування цін на науково-технічну продукцію
dc.typeArticle

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