Principles of revenue management
| dc.contributor.author | Chaika, Tatiana | |
| dc.contributor.author | Atanova, Yelyzaveta | |
| dc.contributor.author | Lytvynenko, Anastasiia | |
| dc.date.accessioned | 2026-02-10T08:16:26Z | |
| dc.date.issued | 2025 | |
| dc.description.abstract | The paper examines the place and role of principles within the architecture of Revenue Management as a complex system. Four key, interconnected principles are defined: demand segmentation, its forecasting, price discrimination, and optimal quota allocation. It is shown that these principles form a logical cycle, the implementation of which enables a shift from uniform pricing to data-driven dynamic revenue management and maximizes an enterprise's revenue. | |
| dc.identifier.citation | Chaika T. Principles of revenue management [Electronic resource] / Chaika Tatiana, Atanova Yelyzaveta, Lytvynenko Anastasiia // Global Directions in Scientific Research and Technological Development : proc. of the 6th Intern. Sci. and Practical Conf., December 22-24, 2025. – Electronic text data. – Valencia, 2025. – P. 496-498. – URL: https://www.eoss-conf.com/wp-content/uploads/2025/12/Valencia_Spain_22.12.25.pdf, free (accessed 10.02.2026.) | |
| dc.identifier.orcid | https://orcid.org/0000-0002-7622-3193 | |
| dc.identifier.uri | https://repository.kpi.kharkov.ua/handle/KhPI-Press/98520 | |
| dc.language.iso | en | |
| dc.publisher | European Open Science Space | |
| dc.subject | revenue management architecture | |
| dc.subject | segmentation | |
| dc.subject | revenue management principles | |
| dc.subject | forecasting | |
| dc.subject | price discrimination | |
| dc.subject | quota allocation | |
| dc.title | Principles of revenue management | |
| dc.type | Article |
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