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Impact of influencer marketing on business

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Kosenko_Impact_of_influencer_2023.pdf (187.89 KB)

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2023

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WSEH

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influencer marketing, business, social media, sales platform, market of influencers, relationship with the audience

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Kosenko O. P. Impact of influencer marketing on business [Electronic resource] / O. P. Kosenko, M. Gurtova // Marketing of innovations. Innovations in marketing : materials of the Intern. Sci. Internet Conf., December 2023 / ed. S. Illiashenko ; Univ. of Economics and Humanities. – [E-edition]. – Bielsko-Biala, 2023. – P. 27-29.

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https://repository.kpi.kharkov.ua/handle/KhPI-Press/72531

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Кафедра "Економіка та маркетинг"
Кафедра "Маркетинг"

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