Кафедра "Підприємництво, торгівля і логістика"

Постійне посилання колекціїhttps://repository.kpi.kharkov.ua/handle/KhPI-Press/32369

Офіційний сайт кафедри http://web.kpi.kharkov.ua/business

Від 2021 року кафедра перейменована та має назву "Підприємництво, торгівля i логістика" (Наказ 552 ОД від 26.11.2021 року), попередня назва – "Підприємництво, торгівля та експертиза товарів", первісна – кафедра комерційної, торговельної та підприємницької діяльності.

Кафедра комерційної, торговельної та підприємницької діяльності заснована в 2017 році.

Кафедра входить до складу Навчально-наукового інституту економіки, менеджменту і міжнародного бізнесу Національного технічного університету "Харківський політехнічний інститут". Викладачі кафедри є членами Харківського осередку Українського товариства товарознавців і технологів (УТТТ), що входить до Міжнародній асоціації товарознавства, інновацій та сталого розвитку (International Association of Commodity Science, Innovation and Sustainability) IACSIS.

У складі науково-педагогічного колективу кафедри працюють: 3 доктора наук: 2 – економічних, 1 – технічних; 7 кандидатів наук: 4 –економічних, 3 – технічних; 3 співробітника мають звання професора, 6 – доцента.

Переглянути

Результати пошуку

Зараз показуємо 1 - 8 з 8

Enterprise financial security threats: identification, assessment and forecasting models
(2018) Sergienko, O.; Tatar, M. S.
Management of the production resources of enterprise based on financial motivation of the personnel: theoretical aspect
(Університет банківської справи, 2021) Gaponenko, O.; Mashchenko, M.; Klimenko, O.; Stepanenko, N.; Sergienko, O.
The article deals with theoretical and organizational aspects of the management justification on the basis of the effective financial motivation of the personnel in the context of its influence to use the production resources of the enterprise. To determine the studied object, the influence of the financial motivation of the personnel, the content of the category «effectiveness of financial motivation» is disclosed; the methods of the financial motivation are characterized; the types of the production resources of the enterprise are presented. Generalization of the provisions makes it possible to characterize the effectiveness of the financial motivation of the staff in two main areas: providing salaries and other bonuses in accordance with the quantity and quality of the labor results as well as the labor cost in the labor market; enhancing the employer’s growth: the labor productivity as well as the absolute indicators of income, profit on 1 UAH of salary (salarymaking). The theoretical approach to manage production resources is developed on the basis of the financial motivation of the personnel. This approach provides the implementation of three stages: The first stage is the analysis of the state of efficiency of the financial motivation of the personnel. It provides the implementation of: definition of state financial efficiency of personnel motivation and problem statement; formulation of the purposes of the financial motivation of the personnel in terms of impact on the use of production resources of the enterprise. The second stage is the development of decisions to the growing influence of financial motivation of staff on the use of production resources. It involves the implementation of: defining a set of restrictions; generalization of relevant decisions. The third stage is decision-making and implementation. It provides the implementation of: development of decision selection criteria; selection and implementation of the relevant solution. The proposed analytical justification for making appropriate decisions takes into account organizational, informational and technological aspects and involves the use of appropriate decision-making methods to select the optimal option for influencing the use of production resources.
Banks financial security management: modeling tools
(Університет банківської справи, 2017) Sergienko, O.; Tatar, M.; Morozova, N.; Galych, R.
The article is devoted to the development of the complex of economic and mathematical models to support decision–making on managing commercial banks financial security. Aggregated model of management system of commercial banks financial security is presented. Basic conceptual scheme of the bank’s financial security management is developed. The proposed modern modeling tools on the bases of multivariate, econometric, simulation methods and decision making methods make possible to do integrated complex analysis at all levels of the banking market. The results of research in particular assessment and analysis of the survival and spread of crises in the banking market, the research of the particular bank financial security level dynamics in terms of external and internal factors are the basis for the formation and selection of scenarios of financial security ensuring taking into account the features, opportunities and competitive advantages of each bank. The implementation of the proposed modeling tools of financial security makes possible to improve the efficiency and effectiveness of the commercial bank activity and its financial security level.
Сointegration evaluation tools for enterprises strategic development system upgrading
(Університет банківської справи, 2020) Sergienko, O.; Shapran, O.; Tatar, M.; Bilotserkivskyi, Oleksandr ; Druhova, O.
The paper proposes tools for improving the strategic management system for assessing the processes dynamics and the level of their intensity and non-stationarity by local resource components of industrial enterprise as indicators of organizational and economic development and forecasting its change, as well as determining the structure of the strategic management system of enterprise development with emphasis on its resource communication component that will improve the efficiency of information exchange in the management process in the current context of increased importance of information resources as important elements that provide business entities competitive advantages. In this paper, the complex of models of research of development dynamics of enterprise activity spheres is built, which unlike the existing ones takes into account the non-stationary character of the behavior of these processes. This complex is based on the methods of multidimensional analysis, econometric modeling, decision-making. This complex contains the following steps: formation of the information sets of the company’s indicators in the main activity spheres; research of development dynamics of enterprise activity spheres on the basis of building of local and complex integral indicator of enterprise development level; simulation of non-stationarity dynamics of activity spheres on the bases of building and analysis of ECM&VAR-models — cointegration and vector autoregressive models; simulation of the enterprise development priorities on the bases of ECM&VAR-models analysis. For improvement of the strategic development management system, a conceptual scheme of the interconnection of processes, tasks, and models was developed, which provides the solution of the following main tasks: factor study of development trends, study of the internal environment and potential for key business factors and its development dynamics and implementation of adequate management decisions for increasing systems activity effectiveness as a whole.
Integrated tool development for managing a marketing activity of a trading enterprise in a competitive market
(НВП ПП "Технологічний Центр", 2019) Shapran, Evgeniy; Sergienko, O.; Gaponenko, Olga; Shapran, Olena
The object of research is a comprehensive approach to the formation of the marketing policy of a trading company to improve the effectiveness of marketing activities in the competitive market. The presented approach consists of three main stages, namely: assessment and analysis of the prospects of marketing activities of the enterprise, assessment and analysis of the internal and external environment, management of the marketing policy of the enterprise. To assess the attractiveness level of the field of activity, the Cobb-Douglas production function is used, on the basis of which a number of characteristics characterizing the economic attractiveness of economic sectors are determined. The highest performance indicators are in the area of trade, construction and financial activities. As part of the study of environmental factors, regional segmentation models are constructed using the cluster analysis method, which allows identifying stable groups of objects with similar characteristics. Segmentation allows to get homogeneous groups of regions of Ukraine on the grounds of: development level, level of investment attractiveness, level of economic activity and the need to update household appliances. The result is a group of regions with high, medium and low levels of development. The methods of analysis of variance are applied to study the differences in the product market by region. To study the internal environment, models of product sales dynamics are implemented and forecasts are made that allow to develop a set of measures to improve the company’s sales policy. To assess and predict the level of sales of goods, time-series decomposition models with the identification of components are used: trend-cyclic, seasonal, and random. The used inventory management model for improving sales policy management is adapted to the trading company based on the use of intermediate planning results, namely: demand rates, costs for ordering and storage, lead time. A hierarchy analysis method based on an expert survey on the formation of promotion policy directions is implemented. The obtained priority measures for the use of marketing budget funds, which should be aimed primarily at the development and implementation of effective marketing measures for: promotion and promotion of sales, advertising, personal sales and public relations. The results can be implemented in the activities of trading enterprises to formulate and justify a marketing development policy.
Resource and cost management
(2017) Gavrys, O.; Gaponenko, O.; Sergienko, O.
Educational lecture notes contains the fundamentals of a general theory of resource and cost management, classification of costs for decision-making, methods of constructing cost functions of the enterprise, analysis of the relationship between costs, volume and profits, the methods and systems of cost calculation, principles of cost management system. Designed for students directions 073 «Management» and 076 «Entrepreneurship, trade and exchange activity».
Mathematical Modelling in Economics and Management: Econometrics
(Simon Kuznets Kharkiv National University of Economics, 2016) Guryanova, L.; Prokopovych, S.; Sergienko, O.
The basic issues of analysis and forecasting of socio-economic and financial processes and systems through the application of econometric methods and models are presented. Guidelines for doing laboratory work on the academic discipline using the software STATISTICA are provided. Recommended for students of economic specialities.
Mathematical Modelling in Economics and Management: Econometrics
(Simon Kuznets Kharkiv National University of Economics, 2016) Klebanova, T.; Guryanova, L.; Sergienko, O.; Prokopovych, S.; Milevskiy, S.
The thematic plan of the discipline and its content are given according to the modules and themes. Plans for lectures and laboratory sessions, material to consolidate knowledge (tasks for self-study, test questions), criteria for assessment of student's knowledge are provided. Recommended for students of economic specialities.